One of the most common questions we hear from real estate investors is: “Should I keep this property, or is it time to sell?”

Most investors answer that question with emotion. They’ve owned the property for years, they remember how much work went into renovating it, or they’re afraid of paying taxes if they sell.

Unfortunately, emotion rarely leads to the best investment decisions.

At UrbanGate Capital, we encourage investors to look at their portfolio objectively. That’s why we use what we call the 4R Framework—a simple system that helps determine whether a property should be held, refinanced, sold, or traded into a better opportunity.